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Tackling a Challenge for NFL Films

FOR IMMEDIATE RELEASE
Contact: 215-629-3550

Philadelphia, PA–January 2006. Paragraph's work hits the big screen this year with the design of an identity for the NFL Network's series, "America's Game: Super Bowl Champions." Presented in trademark NFL Films' grandeur, the show reveals the Super Bowl stories you've never heard before direct from the players themselves.

Paragraph's game plan was to keep the identity simple, make it easily recognizable, and design it so it could work equally well in two-dimensional applications as well as three-dimensional renderings. The identity and series hit the airwaves this winter.

> download the show trailer to see the identity in action (MP4, 10MB)

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